Art for good, but are NFTs the answer or part of the problem?

Art is an integral part of the human experience. Art influences society by inculcating values, changing opinions and translating experiences. Research conducted by several organizations, including the University of Northern Coloradoshowed that art affects the basic sense of self.

It’s no surprise, then, that artists tend to want to be a helpful force in society and, in general, care about both other people and the planet we inhabit. Artists of all kinds are usually the first to respond to a crisis, donating a percentage (and sometimes all) of their profits to good causes. And therein lies a dilemma.

The NFT/artist paradox

Non-fungible tokens (NFTs) have exploded over the past two years. NFTs have reached a $41 billion market in 2021 and are catching up with the total size of the global fine art market. Investment bank Jefferies recently raised its NFT market capitalization forecast, forecasting over $80 billion by 2025.

So it’s only natural that artists join the NFT train, not only for their own needs, but also when they want to make an impact by helping to raise funds for those in need.

Although NFTs are attractive, there is an inherent problem. Excluding the energy needed to design and create the original artwork, Memo Akten says the average NFT uses 340 kWh of energy, resulting in 211 kg of CO2 emissions. To put that into perspective, televisions consume an average of 106.9 kWh of electricity per year, and CO2 emissions from all human activity amount to 15 kg per day.

Due to the thousands of articles written about the environmental cost of NFTs, many artists are staying away from the latest blockchain trend, opting instead to combine non-Blockchain technology with sustainability, circular economies, and philanthropy.

Art, technology and philanthropy, but without the environmental impact

One such example is the collaboration between Faircado – a sustainable shopping assistant that aggregates second-hand products – and Solidartsy – a non-profit association that allows women in the visual arts to create their own business. Together with several artists who have, at the base, a common goal of creating art from existing materials, they have come together to create the Circul’art fair, which is scheduled to launch on March 8, International Human Rights Day. women.

With their French, Indonesian, Iranian, Belgian and German influences, the artists participating in the first “Circul’Art Fair” create an eclectic collection that blurs the lines between art and fashion and shows how beautiful sustainability can be. and sensual.

Works range from illustrated textile art by southern French slow fashion artist Uma, whose pieces celebrate natural beauty and self-love, to one-of-a-kind vintage jewelry by Berlin goldsmith Anne Dannien, and to the moving collages of Belgian artist Fanny Goerlich, who turn our ideals of beauty upside down. You can find an overview of the artists here.

The organizers will donate all the benefits of the Circul’art fair to associations that strengthen women and girls in regions at war and in crisis or work for the integration of migrants and refugees. It doesn’t matter their skin color, religion or sexual orientation. The capsule collection is hosted online on the Faircado website. Interested visitors can view and acquire unique art and fashion creations, knowing that each has been produced with sustainability in mind.

Of course, anyone who gives their time, effort, and profits to worthy causes is to be admired and applauded. But we must always ask ourselves if the technology we are using to do so is the most appropriate for the task. NFTs are very promising and generate frankly insane income, which increases the donations offered, but if it costs us the Earth in the process, is that all that good?

This article originally appeared on noon hacker and is reproduced with permission.

Comments are closed.